![]() overall, the media industry has witnessed a healthy positive growth in 2008. print media also continued to flourish with newer editions being launched by dailies & a slew of new magazines being launched in 2008.the multiplex juggernaut continues to roll beyond the metro cities. radio is booming with more than 270 private fm radio stations across the country and growing at a brisk pace, though facing the challenge of differentiation of content. the distribution platform is also changing with dth gaining momentum & iptv & mobile tv joining the fray. the television industry continues to witness an on flux of new channels every year. the indian industry has been growing at a healthy rate in the last few years and the trend is expected to be positive overall going into the next year as well. ![]() we have also applied our discretion based on the wealth of knowledge and experience within mudra wherever required. the information has been sought from various established industry sources, wherever possible (including the census, irs, adex, ficci among others). ![]() ![]() the objective of the book is to list & report the performance & key trends in the media industry. Preface we are pleased to introduce you to the mudra media fact-book for 2008. ![]()
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